Stories as currency
I saw a recent presentation by [Stan Slap] where he discussed the role of stories in organizations (he was focusing on corporations, but it applies more broadly as well).
- A story that could really damage somebody or something if it got out; the value of the story somehow relates to the importance of the person or organization that could be damaged, the credibility of the story, and how widely known it is.
- A story that makes somebody or something look good.
- A "behind the scenes" hidden story giving a deeper ("real") explanation for a key event.
- A story that makes the listener feel good. The Henry Louis Gates at Microsoft story is a great example of this.
- A story that makes people laugh. As Reader's Digest reminds us, Laughter is the best medicine
Some interesting things to think about: